HOW GREAT BRIDGE COLLEGE DOES INTERNET MARKETING
It is amazing how people stumble on the truth and pick up themselves and harry off as though nothing happened.This is not the case with Tom Koludhe,the Director of Great Bridge College.When i called him to request for a business meeting .He obliged and gave me an appointment.I walked into his office and he asked me how long the presentation would take and i answered him that it would take only one hour.
My presentations only took the stated time.After this,he was able to see the need of repositioning his college with the emerging new trend of Internet Marketing.He confessed to me that the advertising costs have reduced significantly from kshs 30,000/= to a minimum of only khs 5000/= since he started to use online Marketing .The student registration numbers have gone significantly higher and a part from this the college is benefiting from a new strand of income generated via this method.
I am not bogging this to play marketing games neither am i persuading you to to start one.I am simply sharing this facts with you so that you can arrive at a logical conclusion on cost cutting and revenue improvement for you institution as well.
We cannot afford to ignore the fact that the world has changed and a number of students access to social media and to reach them one would require to change tact and use a different media that would capture their attention.That is why you will hardly Great Bridge Colleges advertising in the traditional media.This type of advertisement is cost effective compared to the electronic and print media .It also gives constant feedback from the prospects.For more information click www.myfortunesbuilder.net/alpha
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